We should probably start a Strange Name Hall of Fame at some point to chronicle all the weird, wonderful, terrible names that readers have passed along to us since we first wrote about names in Freakonomics. This one, from Joyce Wilson, would probably make the cut:
I thought of Freakonomics when I was at a St. Louis area grocery store and saw cut-out paper snowflakes taped to the window with the makers’ names on them. The name I particularly noticed? Demonica.
Levitt’s reply when he saw this e-mail: “Perhaps the little girl’s mother is just a heavy metal fan.”