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The Strangest Price Discrimination You'll Ever See?

Adriano Dutra Teixeira, a Brazilian economist, sent us this photo from a restaurant. As he translates:

“Social Responsibility: 50% discount on meal for clients over 70 or bariatric surgery (stomach reduction).”

He adds:

I thought it was hilarious! So I wrote a blog post with a microeconomic approach to the promotion, using price discrimination.

I had to chuckle, in part because we’re finishing up a podcast about commitment devices, in which Levitt offers some bizarre alternatives to bariatric surgery (which we wrote about here), since it is such a drastic commitment.

Further thoughts:

 


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