Argo Vs. the Three Little Pigs

I saw Argo the other night (yes yes, very good, and kudos to all involved). But then I watched this TV ad – for a newspaper, of all things!, the Guardian – and I think it may end up being more memorable than the film.

Anyone agree?

The ad, made by Bartle Bogle Hegarty, has been duly recognized.

(HT: Adweek via Poynter)

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  1. Tim says:

    can you say “over the top”?

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  2. Jenny Bhatt says:

    Excellent. I’d missed that somehow. Totally agree that it’s a memorable ad. But, I don’t know about competing with Argo. :)

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  3. Lars says:

    I do.

    That advertisement is an amazing piece of work. Back to front.

    Thank you for sharing it!

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  4. Carl Cassidy says:

    I saw the movie today and can tell you that this is very good Hollywood movie well worth seeing.

    As a Canadian, I do have a problem with the story line. It didn’t happen the way the movie proclaims.
    The real hero wasn’t the CIA agent but Ken Taylor, the Canadian Ambassador to Iran. Credit to Ben Aflfeck, he did put up a panel at the end of the movie in deference to the Canadian involvement once he had met with Ken Taylor but but this was after the movie had already been shot.

    Here is what Key Taylor had to say about the movie in MacLeans, a Canadian Magazine.
    “It’s standard practice in Hollywood to mess with facts for dramatic effect. But Argo’s magni?cation of the U.S. role is “absolute nonsense,” says Taylor. “The departure went very smoothly. I bought the airline tickets—I bought sets from three different airlines and paid cash. And I had the ?nal veto. For every hour spent in Washington, there were two spent in Ottawa. Mendez did not become involved until a month after we’d taken over. He spent two days there.”Af?eck was unavailable to comment on Taylor’s concerns at press time, but at a TIFF press conference after the premiere he discussed the film’s veracity. “Because we say it’s based on a true story, rather than this is a true story,” he said, “we’re allowed to take some dramatic licence. There’s a spirit of truth.” As for the fanciful airport climax, screenwriter Chris Terrio said, “There is a catharsis when the plane takes off. To create that in cinematic form requires a lot of amp-up and drama to replicate what the house guests might have felt at that moment.”Affleck stressed that “the kinds of things that are really important to be true are—for example, the relationship between the U.S. and Canada. The U.S. stood up collectively as a nation and said, ‘We like you, we appreciate you, we respect you, and we’re in your debt.’ That is accurate. There were folks who didn’t want to stick their necks out and the Canadians did. They said, ‘We’ll risk our diplomatic standing, our lives, by harbouring six Americans because it’s the right thing to do.’ Because of that, their lives were saved.”

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  5. Caleb B says:

    Um, maybe those pigs shouldn’t have over-extended and bought houses they couldn’t afford.

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