How to Launch a Behavior-Change Revolution

Academic studies are nice, and so are Nobel Prizes. But to truly prove the value of a new idea, you have to unleash it to the masses. That’s what a dream team of social scientists is doing — and we sat in as they drew up their game plan.

Behavior Change (Ultra Egghead Edition): TMSIDK Episode 24

Angela Duckworth (psychologist and author of Grit) is our special guest co-host, with Mike Maughan (head of global insights at Qualtrics) as real-time fact-checker. TMSIDK is in Philadelphia with a cornucopia of the world's most renowned behavior change experts presenting original research.