SuperFreakonomics Paperback Drops Next Week

Next Tuesday, May 24, SuperFreakonomics will finally be published in paperback in the U.S. It has already sold more than half a million copies in hardcover in the U.S. (with more than 1 million sold worldwide), and the Illustrated Edition has gone bananas too. The paperback cover, as you can see here, is not much of a departure from the hardcover.

The book itself has some key additions: a 16-page color insert with illustrations, photos, etc. from the Illustrated Edition; an author Q&A (which you helped write); a transcript of the first Freakonomics Radio podcast (“The Dangers of Safety”); and a pair of essays by Levitt and Dubner about what their fathers taught them.

We should probably give away a bunch of copies of the new edition, yes? What’s the best way to do so?

How should we give away copies of the new SuperFreakonomics paperback edition?

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  1. Price says:

    I personally think that the most fair would be to give one to me.

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  2. anita says:

    I really like the idea of explaing why you want it. There might be some interesting stories. It’s way more untraditional. Oh,and please make it international.

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  3. Andrew says:

    How about just asking trivia questions and see who answers each question first? It has worked for you guys in the past.

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  4. Aaron A Aarons says:

    Personally I think it’s best to go with getting a list together and then working through it alphabetically.

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  5. The Office Dealer says:

    People who take the time to respond to your survey with a comment are clearly the kind of fans who both deserve copies and who will be your best marketers. :)

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  6. Nanno says:

    Have those essays on what their fathers taught them been published separately as well? I’ve recently lost my father so the topic interests me.

    I already have bought the book so I’m not really inclined to buy it ‘just’ for two essays, a couple of Q&A’s and some pictures.

    Great book though, everybody wants to lend it

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  7. Tim says:

    I suggest giving a free copy to anyone who is a student in an Economics course at an university whose name includes the word “Economics”, because a) it is an amazing addition to make what they are studying relevant to daily lives, b) students are broke and can’t afford to buy all those book and beer, and c) I fulfill that criteria.

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  8. sarah says:

    I WAS an economics student and now am stuck at an actual office job. Nobody talks about exciting things like social economics anymore. Can you give it to everyone who USED to be a student, too?

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