I visited India for the first time a few years ago, and ever since I have been thinking about the enormous problem of public defecation. It is not quite as au courant a topic as, say, human trafficking, but in terms of the number of lives affected, it has massive implications because of the spread of disease.
The latest attempt to make progress on this problem is a music video launched by UNICEF.
It is truly amazing to me that this video got made. Not because it will or won’t work, but just because it is so odd. But I like it!
What do you think? Will this have an impact?
I have my own views on how to attack the problem; I’ll write those up on the blog when I have a chance over the next week or two.