California, Here We Come

We thought we had somehow gotten away without doing a book tour for Freakonomics. (As most writers can tell you, the typical book tour inevitably lands you in Milwaukee on a Tuesday night, reading to four people, three of whom are your relatives.) But our vigilant publisher, William Morrow/HarperCollins, decided that Freakonomics has not yet bloomed in California as fully as they would like. And so we are being sent west. Here are some details. Watch the “Naked Self-Promotion” box at left for updates.

Wed., July 27, 4 p.m. PDT
Santa Monica, CA: Lecture/Q&A/Signing at The Milken Institute, 1250 Fourth Street (310.570.4605)

Wed., July 27, 7:30 p.m. PDT
Pasadena, CA: Lecture/Q&A/Signing at Vroman’s Bookstore, 695 E. Colorado Blvd. (626.449.5320)

Thu., July 28, Noon PDT
San Francisco, CA: Lecture/Q&A/Signing at The Commonwealth Club of California, 595 Market Street (415.597.6700)

Thu., July 28, 7:00 p.m. PDT
Sunnyvale, CA: Lecture/Q&A/Signing at The Commonwealth Club of California, 701 First Avenue (408.351.3470)