edwardmking

Sounds like an egg-celent idea!

bobviegas

That's gross, but I wonder if the additional income will allow the farmers to sell their eggs at a lower cost.

(yeah, right)

jillyouse

How bout ads for "Cold Case" on our Bud Light? har har

pkimelma

If they truly include the freshness dating as well (why the laser system was created), then I think it is fine. I like the dates on the eggs, as it gives me more confidence about what I am eating. Paying for the dates with ads is a small price to pay.

Lobes

Ads have been on Milk cartons for years.

I seem to recall a similar thing being done with fruit some time back where they would stencil the skin of an apple or banana with a chemical that discoloured it in order to effect writing.

upperleftcorner

You folks are far more tolerant than I. As someone with a low tolerance for advertising (ditched the TV years ago, and subscribe to XMR), I will certainly boycott any eggs with ads. It's getting hard to hide from such crap. It's akin to having an obnoxious salesman tapping on my kitchen window, "Sir? Sir, can I have a minute of your time?"

pkimelma

upperleftcorner, As much as I understand your attitude about radio and TV ads, a print ad is easily ignored and takes none of your time. When you are watching TV or listening to the radio, they are using your precious minutes and assaulting you with compressed sound (comes out sounding louder). When something is printed on a milk carton or eggs, it is harmless and can be ignored easily. I take exception with imprinting on meat or fruit, since that is the part I eat, but a container (including shopping bags) is just a container.

Steve Feinberg

The big issue here (and with every other new "non-traditional" advertising medium) is, at what point does the ill will generated by the intrusiveness of the advertising cancel out the additional reach and frequency (and clutter-busting effect) which the new medium delivers?

edwardmking

Sounds like an egg-celent idea!

bobviegas

That's gross, but I wonder if the additional income will allow the farmers to sell their eggs at a lower cost.

(yeah, right)

jillyouse

How bout ads for "Cold Case" on our Bud Light? har har

pkimelma

If they truly include the freshness dating as well (why the laser system was created), then I think it is fine. I like the dates on the eggs, as it gives me more confidence about what I am eating. Paying for the dates with ads is a small price to pay.

Lobes

Ads have been on Milk cartons for years.

I seem to recall a similar thing being done with fruit some time back where they would stencil the skin of an apple or banana with a chemical that discoloured it in order to effect writing.

upperleftcorner

You folks are far more tolerant than I. As someone with a low tolerance for advertising (ditched the TV years ago, and subscribe to XMR), I will certainly boycott any eggs with ads. It's getting hard to hide from such crap. It's akin to having an obnoxious salesman tapping on my kitchen window, "Sir? Sir, can I have a minute of your time?"

pkimelma

upperleftcorner, As much as I understand your attitude about radio and TV ads, a print ad is easily ignored and takes none of your time. When you are watching TV or listening to the radio, they are using your precious minutes and assaulting you with compressed sound (comes out sounding louder). When something is printed on a milk carton or eggs, it is harmless and can be ignored easily. I take exception with imprinting on meat or fruit, since that is the part I eat, but a container (including shopping bags) is just a container.

Steve Feinberg

The big issue here (and with every other new "non-traditional" advertising medium) is, at what point does the ill will generated by the intrusiveness of the advertising cancel out the additional reach and frequency (and clutter-busting effect) which the new medium delivers?