FREAK Shots: Big Macs on Fancy Plates

On his website Fancy Fast Food, designer and writer Erik Trinidad revamps fast-food meals to look like plates you’d see at a five-star restaurant.
His tagline: “Yeah, it’s still bad for you — but see how good it can look.”

Photo: Erik Trinidad

Trinidad says fans of the site think the cheap but impressive-looking dishes are “timely in our economic downturn” or “a great resource for guys trying to impress girls without having to shell out for an expensive restaurant.”
They’re also another example of how presentation can change perception of quality and value.

Photo: Erik Trinidad

Related: The Economist released its latest Big Mac Index.