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Are Vaccines Red or Blue?

As the long-running debate continues over whether childhood vaccines cause autism, Yale professor Dan M. Kahan (who has appeared on Freakonomics Radio) takes a look at people’s attitudes toward vaccination. He dispels the myth that liberals are more likely to be anti-vaccine. From the abstract of his new paper:

This Report presents empirical evidence relevant to assessing the claim — reported widely in the media and other sources — that the public is growing increasingly anxious about the safety of childhood vaccinations. Based on survey and experimental methods (N = 2,316), the Report presents two principal findings: first, that vaccine risks are neither a matter of concern for the vast majority of the public nor an issue of contention among recognizable demographic, political, or cultural subgroups; and second, that ad hoc forms of risk communication that assert there is mounting resistance to childhood immunizations themselves pose a risk of creating misimpressions and arousing sensibilities that could culturally polarize the public and diminish motivation to cooperate with universal vaccination programs. Based on these findings the Report recommends that government agencies, public health professionals, and other constituents of the public health establishment (1) promote the use of valid and appropriately focused empirical methods for investigating vaccine-risk perceptions and formulating responsive risk communication strategies; (2) discourage ad hoc risk communication based on impressionistic or psychometrically invalid alternatives to these methods; (3) publicize the persistently high rates of childhood vaccination and high levels of public support for universal immunization in the U.S.; and (4) correct ad hoc communicators who misrepresent U.S. vaccination coverage and its relationship to the incidence of childhood diseases.

A summary is available at the Cultural Cognition Project (a research group that Kahan helps lead) and, in American Prospect, Paul Waldman writes: “[N]ot only do very few people believe that childhood vaccines pose a danger, liberals are no more likely to believe that than conservatives; in fact, they’re slightly less likely to believe it.”

(HT: The Daily Dish)


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