Football Freakonomics Nominated for a Sports Emmy

I had a blast working with the NFL Network/NFL.com on our Football Freakonomics series this season, and now we’ve been nominated for a Sports Emmy in “Outstanding New Approaches, Sports Programming.”

I know it’s a cliché to say that it’s a thrill just to be nominated but holy cow, it really is! Especially when you see the other nominees in our category: CBS Sports, ESPN, NBC Sports, and another NFL Network entry.

One reason I had such a good time is that I love football, and I love getting to poke beneath its surface.

The other reason is that I got to work with a truly extraordinary group of collaborators, including producer Brett Rapkin, who came up with the idea in the first place; the man known as B-Lock, Brian Lockhart, who made it happen at the NFL Network; the amazing writer/researcher Mike McKnight; director Jon Hirsch and his great crews headed up by Rob Newman and Eli Gamson; NFL.com’s own Tom Brady (not the QB); and a lot of other folks involved in researching, shooting, producing, creating great graphics packages, etc., including: Phil Guidry, Brian Caruso, Mitchell Swartz, and the true MVP of all things Freakonomics these days, Bourree Lam. 

Thanks to all!