Season 10, Episode 15

Google and Facebook are worth a combined $2 trillion, with the vast majority of their revenue coming from advertising. In our previous episode, we learned that TV advertising is much less effective than the industry says. Is digital any better? Some say yes, some say no — and some say we’re in a full-blown digital-ad […]

Extra: Mark Zuckerberg Full Interview (Ep. 328)

Stephen Dubner's conversation with the Facebook founder and C.E.O., recorded for the Freakonomics Radio series “The Secret Life of a C.E.O.”

It’s Your Problem Now

Season 7, Episode 29 No, it’s not your fault the economy crashed. Or that consumer preferences changed. Or that new technologies have blown apart your business model. But if you’re the C.E.O., it is your problem. So what are you going to do about it? First-hand stories of disaster (and triumph) from Mark Zuckerberg, Steve […]

It’s Your Problem Now (Ep. 318)

No, it’s not your fault the economy crashed. Or that consumer preferences changed. Or that new technologies have blown apart your business model. But if you’re the C.E.O., it is your problem. So what are you going to do about it? First-hand stories of disaster (and triumph) from Mark Zuckerberg, Steve Ballmer, Satya Nadella, Jack Welch, Ellen Pao, Richard Branson, and more. (Part 4 of a special series, “The Secret Life of C.E.O.’s.”)

Thinking Is Expensive. Who’s Supposed to Pay for It? (Ep. 307)

Corporations and rich people donate billions to their favorite think tanks and foundations. Should we be grateful for their generosity — or suspicious of their motives?