Sure, we all want to make good personal decisions, but it doesn’t always work out. That’s where “temptation bundling” comes in.
Advertisers have always been adept at manipulating our emotions. Now they’re using behavioral economics to get even better.
Also: how did Angela do with her no-sugar challenge?…
She used to run a behavioral unit in the Obama administration, and now has a similar role at Google. Maya and Steve talk about the power (and limits) of behavioral…
Former professional poker player Annie Duke has a new book on Steve’s favorite subject: quitting. They talk about why quitting is so hard, how to do it sooner, and why…
Tom Dart is transforming Cook County’s jail, reforming evictions, and, with Steve Levitt, trying a new approach to electronic monitoring….
The Power of Habit author Charles Duhigg wrote his new book in an attempt to learn how to communicate better. Steve shares how the book helped him understand his own…
Would you be more adventurous if you had more structure? Do you multitask while brushing your teeth? And what would Mike’s perfect brother Peter do?…
How do TV producers decide how much money to give away? A little psychology and a lot of math. Zachary Crockett phones a friend….
Former professional poker player Annie Duke wrote a book about Steve’s favorite subject: quitting. They talk about why quitting is so hard, how to do it sooner, and why we…