Freakonomics in the Times Magazine: The Economy of Desire
In Freakonomics (the book), Levitt and Dubner often combine disparate subjects to sensible, if startling effect: the commonalities between sumo wrestlers and schoolteachers, for instance, or the KKK and the National Association of Realtors. In their latest Freakonomics column in the New York Times Magazine, they combine another seemingly unlikely pair of ideas: price theory and sexual preference. What does one have to do with the other? And what does it matter?