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Posts Tagged ‘Red Cross’

Our Daily Bleg: How to Get People More Interested in Disaster Preparedness (Without Freaking Them Out)?

In response to our call for blegs, a reader named Lisa Klink writes to ask your advice:

I just started a job at the Red Cross teaching preparedness education. The tough part is convincing people to take action: make an emergency kit, have an evacuation plan, etc. My question for your readers is: You already know that you should be prepared in case of disaster. What would prompt you to actually do it?

Great question. And not so easy. People like me spend a lot of time telling people like you that so many “disasters” they worry about are extremely unlikely. On the other hand:

    1. Disasters do happen
    2. They are often very costly on a number of dimensions
    3. That cost could presumably be curtailed by better preparedness, much of which is relatively cheap and easy

That said, you’re reading the words of a guy who lives in New York City, and who lived here during the 9/11 attack, and has two fairly young children, and still never thought it worthwhile to load up a “go bag” with Cipro and cash.