Season 9, Episode 40

There are a lot of barriers to changing your mind: ego, overconfidence, inertia — and cost. Politicians who flip-flop get mocked; family and friends who cross tribal borders are shunned. But shouldn’t we be encouraging people to change their minds? And how can we get better at it ourselves? Also: a psychology professor argues that the brain’s greatest […]

Freakonomics Radio Live: “Where Does Fear Live in the Brain?”

Our co-host is comedian Christian Finnegan, and we learn: the difference between danger and fear; the role of clouds in climate change; and why (and when) politicians are bad at math. Washington Post columnist Alexandra Petri is our real-time fact-checker.

How to Launch a Behavior-Change Revolution

Season 7, Episode 18 This week on Freakonomics Radio: Academic studies are nice, and so are Nobel Prizes. But to truly prove the value of a new idea, you have to unleash it to the masses. That’s what a dream team of social scientists is doing — and we sat in as they drew up their […]

How to Launch a Behavior-Change Revolution (Ep. 306)

Academic studies are nice, and so are Nobel Prizes. But to truly prove the value of a new idea, you have to unleash it to the masses. That’s what a dream team of social scientists is doing — and we sat in as they drew up their game plan.