How to Maximize Pay-What-You-Wish Pricing
…pricing with an appeal to charity. Ayelet Gneezy, a marketing professor at the University of California-San Diego, conducted a field experiment at a theme park (sample size: over 113,000). Gneezy…
…pricing with an appeal to charity. Ayelet Gneezy, a marketing professor at the University of California-San Diego, conducted a field experiment at a theme park (sample size: over 113,000). Gneezy…
(Photo: Steve A Johnson) John List and Uri Gneezy have appeared on our blog many times. This guest post is part a series adapted from their new book The Why…
John List and Uri Gneezy have appeared on our blog many times. This guest post is part a series adapted from their new book The Why Axis: Hidden Motives and…
John List and Uri Gneezy have appeared on our blog many times. This guest post is part a series adapted from their new book The Why Axis: Hidden Motives and…
(Photo: John Martinez Pavliga) John List and Uri Gneezy have appeared on our blog many times. This guest post is part a series adapted from their new book The Why…
…now been influenced by an anonymous Web spoiler claiming insider knowledge that the hero doesn’t meet an untimely doom. Gelf magazine has an interview with the economist Uri Gneezy, who…
…we asked Myhrvold, Caldeira, Wood, and others to review the first draft of our chapter and give us any and all feedback and corrections. We incorporated many of their suggestions…
As C.E.O. of Microsoft, Steve Ballmer was famous for over-the-top enthusiasm. Now he’s brought that same passion to the N.B.A. — and to a pet project called USAFacts, which performs…
The prisoner’s dilemma is a classic game-theory problem. Robert, a political scientist at the University of Michigan, has spent his career studying it — and the ways humans can cooperate,…
He’s an M.I.T. cosmologist, physicist, and machine-learning expert, and once upon a time, almost an economist. Max and Steve continue their conversation about the existential threats facing humanity, and what…
We hear you. And we are trying to work out a solution. There have been a lot of changes in the migration to NYTimes.com, there are a lot of details…
Architect Carolyn Steel‘s TED talk, posted this week, discusses how ancient food routes shaped the cities we live in today and the future of food in our world. Steel believes…
Does hunger affect risk aversion? A new study, written up on the British Psychological Society blog, says it does. Researchers had 19 males play a gambling game after a long…
…rather creative methods they were using to control them — namely banning public feedings and consigning all panhandling to 3-by-15-foot “panhandling zones” painted on sidewalks. Turns out the solutions have…
Bren Smith, who grew up fishing and fighting, is now part of a movement that seeks to feed the planet while putting less environmental stress on it. He makes his…
It’s a remarkable ecosystem that allows each of us to exercise control over our lives. But how much control do we truly have? How many of our decisions are really…
What do dogs know about their own names? And is there any science about what to name them? Alexandra talks to a researcher with some answers, and takes a walk…
What surprises lurk in our sewage? How did racist city planners end up saving Black lives? Why does Arizona grow hay for cows in Saudi Arabia? Three strange stories about…
Once considered noble and heroic, pigeons are now viewed as an urban nuisance — one that costs cities millions of dollars a year. Zachary Crockett tosses some crumbs….
…president of France in her will, she sounds quite sensible when she tells Steve what we can learn from animals, why she supports euthanasia, and who’ll get her other organs….
Is it enough to toss a soda can in the recycling? Why is Maria obsessed with Nobel Prize lectures? And wait — is that a news alert or a tiger?…
NYTimes.com, fully free for a few more days A Forbes.com article by Jeff Bercovici discusses the New York Times‘s plan to shut down a rogue Twitter feed called FreeNYTimes, which…
…Amazon. I also created my Amazon page, linked the RSS feed of my blog to it, created a video and uploaded it, linked my twitter feed to it, etc. I’m…
Our co-host is Grit author Angela Duckworth, and we learn fascinating, Freakonomical facts from a parade of guests. For instance: what we all get wrong about Darwin; what an iPod…
The comedian, actor — and now, author — answers our FREAK-quently Asked Questions.
The comedian, actor — and now, author — answers our FREAK-quently Asked Questions.
Also: what is the most significant choice you will ever make?…
The legendary venture capitalist believes the same intuition that led him to bet early on Google can help us reach net-zero carbon emissions by 2050. But Steve wonders why his…
Birthdays! Why do Americans prefer Thanksgiving and the Fourth of July to theirs? Why do they make Stephen think of molasses and chicken feed? And is “Happy Birthday” the worst…
How did mobile kitchens become popular with hipster gourmands? And just how much money can a popular truck make from a lunch shift? Zachary Crocket drops some napkins.
