Search the Site

Posts Tagged ‘Pew Research Center’

Pew Study: People Undervalue Their Local Newspaper

A new research report from the Pew Research Center reveals that while Americans get their local news from a variety of different sources, they far undervalue their local paper as a major source of that news. Authors Tom Rosenstiel, Amy Mitchell, Kristen Purcell and Lee Rainie write:

In all, the data in a new national survey show that the majority (64%) of American adults use at least three different types of media every week to get news and information about their local community—and 15% rely on at least six different kinds of media weekly.

The most interesting statistic is the mixed messages that people send about their local newspaper. While 69 percent of Americans claim that losing their local newspaper would have no impact, their reading habits show that people rely on print and online papers for 11 out of 16 major news topics. The authors write: “In other words, local TV draws a mass audience largely around a few popular subjects; local newspapers attract a smaller cohort of citizens but for a wider range of civically oriented subjects.”

 

 



Is Mitt Romney Less Well-Known Than He Was in 2007?

According to a new Pew Research Center poll, while 54 percent of Americans are able to name at least one GOP presidential candidate, the leading candidates aren’t named as often as in previous years. Only 27 percent of Americans named Mitt Romney and only 28 percent named Rick Perry. That’s below the same measure taken four years ago in October 2007, when 45 percent could name Rudy Giuliani and 30 percent could name Romney. So, well into his second campaign for president, Romney is now less well-known than he was four years ago, when he ran the first time around. Not exactly encouraging.
Also, it’s interesting that Perry is still more recognizable than Romney, despite having fallen in the polls recently — especially since Perry got into the race only about two months ago, and Romney’s been running for much of the last four years. Chalk it up to the Texas swagger versus consultant technocrat?



Nation of Texters: A Third of People Prefer a Text to Talking

A new poll from the Pew Research Center asked Americans about how they use their phone, and in particular, their phone’s non-voice features. They got predictable but still staggering results about sending and receiving text messages, especially from the younger demographic. The summary states:

Some 83% of American adults own cell phones and three-quarters of them (73%) send and receive text messages. The Pew Research Center’s Internet & American Life Project asked those texters in a survey how they prefer to be contacted on their cell phone and 31% said they preferred texts to talking on the phone, while 53% said they preferred a voice call to a text message. Another 14% said the contact method they prefer depends on the situation.