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When Freakonomics.com was launched in 2005, it was essentially a blog (c’mon, blogs were a thing then!). The first Freakonomics book had just been published, and Stephen J. Dubner and Steven D. Levitt wanted to continue their conversation with readers. Over time, the blog grew to have millions of readers, a variety of regular and guest writers, and it was hosted by The New York Times, where Dubner and Levitt also published a monthly “Freakonomics” column. The authors later collected some of the best blog writing in a book called When to Rob a Bank … and 131 More Warped Suggestions and Well-Intended Rants. (The publisher rejected their original title: We Were Only Trying to Help. The publisher had also rejected the title Freakonomics at first, so they weren’t surprised.) While the blog has not had any new writing in quite some time, the entire archive is still here for you to read.

Bad News for Me on Two Fronts

A new meta-analysis looks at past research into whether a person’s performance on basic physical functions like walking speed or ease in getting out of a chair predicts death.



The Verdict on Cash for Clunkers: a Clunker

From a new working paper by Atif Mian and Amir Sufi: “We examine the ability of the government to increase consumption by evaluating the impact of the 2009 “Cash for Clunkers” program on short and medium run auto purchases.”



How Apple Sets Prices

An article in Bloomberg BusinessWeek breaks down Apple’s pricing strategy and identifies its key components.



Probably Not the Way to Run a Restaurant

I happened to be driving by an A&W restaurant the other day. I also happened to be thirsty. So I stopped in to order a frosty mug of root beer.
“We’re out of root beer,” the worker told me.



When That Child in the Street Is an Optical Illusion

Let’s say you live or work in an area where there are a lot of vulnerable pedestrians – kids, maybe – and a lot of cars as well, and that the cars habitually drive too fast for your taste.
What do you do?



Self-Created Noise Pollution

I was working at my desk recently when I heard a loud electronic chirp. I’d never heard it before. I was willing to overlook it once, but then I heard the chirp again, and again, and again, about every 30 seconds.



Of Prom Dresses and Textbooks

A few years ago, a contracts student of mine left me almost speechless when he admitted in class that he had purchased a tie from J. Press with the intent of returning it after he wore it to deliver a mock oral argument to me (as a mock Connecticut Supreme Court Justice).



What's in a Name?

The determinants of one’s demand for a product are covered in every introductory economics course. Independent of prices, my income and my general preferences, I also consider the cuteness of the product’s name.



Austan Goolsbee on Austan Goolsbee

Want to know a bit more about Austan Gooslbee, the newly appointed chairman of the White House Council of Economic Advisers? Straight from the horse’s mouth, here’s a Q&A we ran with him in July 2009. There are a lot of interesting answers, including several that are perhaps more interesting now than they were then.



Does Drinking in College Affect Your Grades?

To some people, the following conclusion should be filed under “Duh.” But even they might appreciate the empirical rigor undertaken by Scott E. Carrell, Mark Hoekstra, and James E. West in a new working paper called “Does Drinking Impair College Performance? Evidence from a Regression Discontinuity Approach.”



Betting on Yourself

Commitment devices are an increasingly popular weight-loss method, especially among economists. However, new research from Nicholas Burger and John Lynham indicates that betting on your own ability to lose weight may not be a sure thing.



"And They Invented Math!"

Michael Lewis, who expertly profiled Iceland’s collapse last year, has now set his sights on Greece. Lewis chronicles a country accustomed to corruption, handouts, and “breathtaking inefficiency.”



Are the Steelers the First NFL Team With Three Black Quarterbacks?

Correct me if I’m wrong — I couldn’t find mention of it anywhere — but as the NFL season opens, the Pittsburgh Steelers would seem to be the only team that’s ever had three black quarterbacks on its 53-man roster: Dennis Dixon, Byron Leftwich, and Charlie Batch.



The Best Anti-Penny Rant Ever?

I’ve already used up too much of your bandwidth complaining about the uselessness of pennies, but allow me to share with you a wonderful vlog rant by John Green on the many, many reasons why the penny (and the nickel, too) should be abolished.



Quotes Uncovered: TV Catchphrases

Two years ago, I asked for suggestions for the most memorable contemporary TV catchphrases of recent years, to help with the next edition of The Yale Book of Quotations. Let me repeat my “bleg” from that time, and ask again for suggestions.




The Magic Income Number

What’s the magic income number? According to Angus Deaton and Daniel Kahneman, it’s about $75,000, at least when it comes to day-to-day happiness.



Horse Manure: The Gift That Keeps on Giving

A story told on pp. 8-11 of SuperFreakonomics – about the plague of horse manure, the introduction of the automobile (an “environmental savior”), and the resulting carbon emissions — has been turned into (of all things) a Mercedes-Benz commercial.



Got a Plan? Best to Keep it Quiet…

Announcing your goals – a common commitment device – may actually make you less likely to accomplish them, according to a new TED talk from music entrepreneur Derek Sivers.



When College Students Invent: The Case of Beer Bongs

Every year, I teach the production possibility frontier in terms of the two outputs that students can produce-fun and learning. To introduce technical progress, I ask for examples, first sector-specific progress, then general improvements in technology.



Does Driver's Ed. Lead to More Car Crashes?

The conclusion couldn’t be any starker: “Indiana lawmakers say the state’s driver education program isn’t working, citing a fractured system administered by three separate agencies and statistics that put the program’s usefulness in doubt.”




Women Who Make More

The first chapter of SuperFreakonomics, and a recent Q&A, addressed the pervasive male-female wage gap, but there does seem to be one subset of women who make more money than their male peers.



Does It Pay to Be Optimistic?

According to a new working paper by Ron Kaniel, Cade Massey, and David T. Robinson (abstract here; PDF here), the answer is yes, at least if you’re an MBA student looking for a job.



The Meaning of "My"

One of my summertime reading pleasures has been reading C.S. Lewis’s The Screwtape Letters for the first time. As a new generation of property student begins the school year, I thought it would be useful to pass on this commentary on the most property-laden adjective, the possessive “my.”



Not as Irrational as We Think?

New research helps explain anomalies like the gambler’s fallacy and other irrational human behavior patterns. Researchers found that many “irrational” decisions are made because of erroneous beliefs.



"Unbranding" in the Arizona GOP

We recently took note of the “unbranding” movement, in which Firm A might seem to damage Firm B by sending Firm B’s product to an undesirable endorser. The example of the day was Snooki and her Gucci purse. There would seem to be no limit to the unbranding opportunities in the modern world. How about, say, politics? The Times headline says it all – “Republican Runs Street People on Green Ticket” — but Marc Lacey’s article is well worth a read.



Freakonomics: The Movie Out Today on iTunes Only

The Freakonomics movie that premiered this spring at the Tribeca Film Festival is released to the public today — but only on iTunes (and on some Video on Demand cable systems), nearly a month before it hits theaters.



Gold's Magic Price

We’ve had some old unwanted gold jewelry lying around for a long time. With gold at $1,237 per ounce, we figured it was time to sell it. We are a living movement up the supply curve of gold.



How Panhandlers Spend Money

A reporter for the Canadian newspaper The Star handed out five pre-paid credit cards to panhandlers, asked the panhandlers to return the card when finished, and tracked their purchases.



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The Books

Freakonomics SuperFreakonomics Think Like a Freak When to Rob a Bank