A few years ago, we did a podcast on whether expensive wine tastes better. There is now further evidence that the answer to that question is no — even for elite wine critics. Winemaker Robert Hodgson recently collaborated with the California State Fair wine competition on a little wine-tasting experiment:
Each panel of four judges would be presented with their usual “flight” of samples to sniff, sip and slurp. But some wines would be presented to the panel three times, poured from the same bottle each time. The results would be compiled and analysed to see whether wine testing really is scientific.
The first experiment took place in 2005. The last was in Sacramento earlier this month. Hodgson’s findings have stunned the wine industry. Over the years he has shown again and again that even trained, professional palates are terrible at judging wine.