Search the Site

Freakonomics Blog

Bill Gates, Book Critic

Bill Gates has started blogging. The homepage is here, and in the “What I’m Learning” section, he proves to be a a fantastic book critic: “I really liked Freakonomics and I think SuperFreakonomics is even better. … I recommend this book to anyone who reads nonfiction. It is very well written and full of great insights.”



Starting a New Phase of My Career

Self-control mechanisms restrict one’s choices, which one think might think reduces utility; but they raise lifetime utility by helping to overcome addiction.




Chicago Economists on the Crisis

Earlier this week, Dubner linked to a terrific New Yorker piece by John Cassidy, which explores the state of the “Chicago School.” Following up, Cassidy has posted some very revealing interview transcripts. All the interviews are with truly great economists. The very best come across as trying to build insight that is both rigorous, and empirically relevant.



A Third-Grade Economics Quiz

We have blogged a few times about financial and economic illiteracy in the U.S., particularly among young people.
So it’s nice to see a counterexample.
A blog reader named Christopher Galen has sent us his daughter Grace’s third-grade economics quiz. Yes, that’s right: a third-grade economics quiz. She goes to a public school in Fairfax County, Virginia.



I've Been Paying for HGTV? Really?

In the New Yorker, James Surowiecki explains why it’s not just cable providers who like the current cable-TV system that bundles channels: “The appeal of bundling is partly that it reduces transaction costs: instead of having to figure out how much each part of a package is worth to you, you can make a blanket judgment.”



Massachusetts Senate Race Update

In the last couple of hours, the InTrade prediction markets have moved sharply in favor of the Republican candidate Scott Brown to defeat Martha Coakley in the Massachusetts Senate race.



Do Bike-Helmet Laws Discourage Bicycling?

Whatever the case, a downturn in bike ridership may strike some people as a grievous strike against the American character. On the other hand, it’s great news for the likes of Nintendo, Sony, and Microsoft.



How to Improve Intelligence

Robert Jervis writes in the Boston Globe that to improve intelligence, CIA investigators should stop thinking so intuitively, pay more attention to what they see in front of them, make assumptions that can be disproven, and realize that terrorists don’t see the world like they do.




Economists Love to Hate on One Another

“My attitude is this,” he said. “If you are getting attacked by Krugman, you must be doing something right.”
Is there any other academic field in which standard decorum is valued so low?



The Price of Impatience

The price offered to coffee growers who turn in their “cherries”-ripe coffee beans-at Greenwell Farms in Kona, Hawaii, is $.90 per pound if they are paid weekly and $1.05 if paid monthly.




Testosterone and the Ultimatum Game

The common wisdom on testosterone is that it contributes to risky and aggressive behavior, but new research reveals a different pattern. In a study, 121 women were dosed with testosterone or a placebo and then played the ultimatum bargaining game (see Chapter 3 of SuperFreakonomics for more than you ever wanted to know about Ultimatum).



Freakonomics a Chart-Topper

On the list of illegally downloaded e-books, that is.
Here’s the Washington Post with the story, and here’s the N.Y. Times.
The underlying study claims that more than 9 millions copies of books were illegally downloaded last year.



Italy's Culinary Paradox

Food is fiction, after all, and there are many advantages to keep telling beautiful stories that brighten our day by enriching our palette. Plus, the moment we might start thinking about the culinary implications of a riot, things can become pretty tasteless.



Freak Shots: Honest Mistake or Snack Gouging?

Blog reader Abe Mirrashidi sent us this photo of a vending machine at his workplace which has a most unusual pricing scheme. The Cheetos and Doritos in “A0” and “A2” sell for $.65, and are identical to the Cheetos and Doritos in “B0” and “B2,” both of which go for $.75. You can guess which slots get sold out first.



When Radio Kills

During the 1994 Rwandan genocide, Radio Télévision Libre des Mille Collines (RTLM) broadcast anti-Tutsi propaganda and called for violence against Tutsis, which many experts believe significantly contributed to the violence. An interesting new job-market paper by David Yanagizawa seeks to determine the precise role that RTLM played in the genocide.




When the Solution Has No Price

One problem faced by a society that is always working toward solutions to various problems is that certain solutions, however effective, may go unused because they cannot be commodified.



One Nudge Does Not Fit All

The BPS Research Digest blog reports that those dire health warnings on cigarette packs may actually drive some people to smoke. Psychologists interviewed 39 student smokers about the importance of smoking to their self-esteem. The students were then divided into two groups and shown two different sets of cigarette packs – one set with death-related health warnings and one with death-neutral warnings.



Same Shirt, Different Location

I’ve heard of product differentiation by location, and of differentiation arising from slight differences in physical product, but never one obviously based on a combination of these two. Honolua Surf Company is a clothing line, selling in its own and other stores. It originated in Maui, as the name implies, and is really popular on the island.




The Biosphere Bubble

The Biosphere 2 project in the Arizona desert, begun in the early 1990’s, was supposed to have been the largest functioning sealed environment ever created. But it failed almost immediately and was sold to developers who have yet to rebuild it.



Is Costa Rica Really the Happiest Nation on Earth?

Perhaps. But perhaps not. Nicholas Kristof’s recent Times Op-Ed set out to explain why Costa Rica is “the happiest nation on earth.” This led my happiness coauthor Betsey Stevenson and I to explore further (which is why we are writing this post together).




A Brief Tour of Craig Feied's Mind

We write at some length in SuperFreakonomics about a physician and technologist named Craig Feied, who is responsible for not only for a lot of medical innovation but who looks at problem-solving in a resolutely unorthodox manner.




Sticking to What I'm Good At

My wife and I did two hours of volunteer work on Maui, trying to remove sea grape, an invasive species. Twelve people in total had to divide the tasks of using large shears, raking brush, and hauling away all the cuttings.



Perfect Pitch

I recently attended my third Renaissance Weekend in Charleston, where among the normal cornucopia of ideas and fellowship, Sam Horn was incredibly generous in helping me sharpen my elevator pitch for a new project.